How Maincard Generated 185 Replies via Telegram Outreach in iGaming
- Grigorii Mordkovich
- 12 hours ago
- 3 min read
Most iGaming sales teams still rely on LinkedIn, email, and warm intros.
But many real iGaming conversations happen on Telegram.
Maincard, a well-known iGaming white-label casino platform provider, used Spredo to reach operators, builders, dev shops, influencers, and conference-relevant decision-makers directly on Telegram.
The Goal
Maincard wanted to turn Telegram outreach into qualified iGaming sales conversations.
TARGET AUDIENCE
Operators exploring casino infrastructure | Builders launching betting-related apps | Dev shops receiving casino platform requests |
iGaming influencers | Conference attendees | Memecoins |
What Worked
Instead of one broad campaign, Maincard used multiple targeted Telegram outreach angles.
🎟 iGaming conference targeting
Spredo collects contacts from iGaming conference attendee ecosystems, which helps targeting leads who are already active in the market.
🤡 Meme devs and pump.fun builders
Maincard targeted meme developers through niche groups and pump.fun-related data.
Many of these builders later explore betting, gaming, prediction, or speculation-driven products — making Maincard relevant before intent becomes obvious.
🧑💻 iGaming dev shops
Maincard also targeted dev shops that often receive client requests to build casino or betting platforms. This opened partnership conversations, not just direct sales calls.
🗣 Russian-speaking iGaming audiences
Some campaigns targeted niche iGaming Telegram groups and Russian-speaking contacts with fully localized Russian messaging, producing 38% and 62% reply rates across two campaigns.
📍 Cyprus-based decision-makers
Maincard ran geo-targeted Telegram outreach to iGaming decision-makers based in Cyprus. The narrower targeting made the message more relevant.
🎭 iGaming influencers
Maincard also reached iGaming influencers through Spredo, creating several successful
partnerships to promote the brand.
Execution
Using Spredo, Maincard was able to:
Build segmented iGaming lead lists
Run personalized Telegram campaigns
Test different targeting angles
Send follow-ups
Track replies
Move interested leads toward calls
Spredo MCP
At the time, Maincard used Spredo’s account manager add-on service for campaign support. Today, much of that workflow can be handled with Spredo MCP, which lets clients select contacts, create campaigns, and manage Telegram dialogues directly from their favorite LLM, such as Claude. |
Why This Case Matters
Most iGaming sales teams still treat Telegram outreach as manual work.
Maincard used Spredo to turn it into a structured sales system:
Clear audience segments
Localized messaging
Follow-ups
Reply tracking
Campaign-level performance data
That is how they reached a 28% average reply rate and up to 67% on one campaign.
Why iGaming Is a Strong Fit for Telegram Outreach
iGaming is one of the few B2B markets where Telegram is not just a side channel.
It is part of the actual deal flow.
Operators use it to talk to providers. Affiliates use it to build partnerships. Dev shops use it to source opportunities.Influencers use it to manage promotions. Web3-native builders use it to move fast.
That is why Telegram B2B outreach is currently producing stronger results in iGaming than in many other industry.
Spredo has already built a database of 50,000+ iGaming decision-makers on Telegram, with new contacts continuously added from groups, conferences, communities, and ecosystem data.
For iGaming teams, the opportunity is simple:
Reach the market where it already communicates.
Conclusion
Maincard generated 185 replies and 20 calls by using Spredo to run targeted Telegram outreach across the iGaming market.
The campaigns worked because they were specific.
Conference attendees got one angle. Meme devs got another. Russian-speaking operators got localized messaging. Dev shops and influencers were approached as partners. Cyprus-based decision-makers received geo-relevant outreach.
That is the difference between random Telegram DMs and structured Web3 sales outreach.
Stop relying only on saturated channels for iGaming sales. With Spredo, you can reach decision-makers on Telegram, run targeted campaigns, and start booking qualified calls. |
FAQ Section
Why is Telegram outreach effective for iGaming?
Because many iGaming operators, builders, affiliates, dev shops, influencers, payment providers, and Web3 teams are highly active on Telegram.
What results did Maincard get with Spredo?
Maincard generated 185 replies, 20 calls, a 28% average reply rate, and a 67% reply rate on the best-performing campaign.
What targeting worked best for Maincard?
The strongest angles included iGaming conference attendees, Russian-speaking contacts, niche iGaming groups, meme devs, pump.fun builders, dev shops, Cyprus-based decision-makers, and influencers.
Did localized Telegram outreach perform better?
Yes. Maincard’s Russian-language Telegram outreach campaigns generated 38% and 62% reply rates.
Does Spredo have an iGaming contacts database?
Yes. Spredo has built a database of 50,000+ iGaming decision-makers on Telegram, and it keeps growing.
